Ahmed Seddiqi & Sons

New Brands Join the Ahmed Seddiqi & Sons Portfolio

Curating Excellence

With more than 100 brands in our curated collection of watches and jewellery, it's fair to say that we're spoiled for choice. But that doesn't mean we're resting on our laurels, far from it. We're committed to bringing the best watches, jewellery and accessories from all over the world into our boutiques, and here are some of the latest arrivals. From German watches to Italian jewellery, here are the latest brands to join Ahmed Seddiqi & Sons.

Tutima

Hailing from Glashütte, the home of German watchmaking, Tutima is renowned for its no-nonsense approach to watchmaking, and robust tool watches like the Seven Seas collection. The brand has a focus on precision and a history in aviation and has been making watches for those that do since 1927.

Bremont

Bremont was founded in 2002 by the English brothers who were, appropriately enough, English. From the very beginning, Bremont has been made for explorers, adventurers, pilots, and thrill-seekers. Today, the British brand's watches, such as the Terra Nova and the famous Martin Baker, reflect this spirit of exploration.

ISO Swiss Straps by Vyntage

It's often said that a new strap is the next best thing to a new watch, and our curated collection of ISO Swiss Straps by Vyntage offers the perfect strap for every style watch. Made from natural rubber (caoutchouc), these straps offer the perfect combination of comfort and durability.

Gelfman

Most brands are happy to use hands and dials to tell the time. But Gelfman is not most brands. Ilya Gelfman founded his brand in 2014 and set about creating retro-futuristic digital wristwatches. At the heart of these unique timepieces are nixie tubes, electronic cold cathode neon readout tubes made in the 1980s which give off a warm orange glow and were originally used in early digital equipment or machines. Today, this historical anachronism looks right at home in Gelfman's timepieces.

Charriol

Channeling the spirit of St Tropez and the energy of the riviera, Charriol is a Swiss watch and jewellery brand with a sporty, nautical flair. Alongside watches Charriol offers a range of necklaces, bracelets, bangles and rings, many featuring their distinctive cable motif.

PALMIERO

Since the 1970s, Italian artisanal jeweller Carlo Palmiero has been creating sculptural forms from precious metals and exquisite stones. Palmiero's pieces are designed to be viewed from all angles; Palmiero's remarkable objects frequently feature pavé elements and possess a lightness of expression that is the mark of true mastery.

Persée Paris

Persée Paris promises diamonds presented in their purest form, free from settings or 'nude'. This remarkable feat is achieved by delicately laser drilling the stones to secure them, allowing for an enchanting play of light, making the creations of Persée Paris artistic, free-form diamonds like no others.

PICCHIOTTI

Hailing from Valenza, the home of Italian high jewellery, Picchiotti is a world-renowned atelier made entirely in-house. Valenza's creations range from classical and sophisticated high jewellery pieces to the innovative Xpandable collection, crafted with an innovative system allowing greater comfort and fit.

Curator's Journal

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